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Reader Demographics
| Readers | 7,069,000 |
| Male/Female | 49%/51% |
| Age 35-64 | 59% |
| Attended College+ | 78% |
| Professional/Managerial | 34% |
| Median HHI | $68,335 |
| Own Home | 81% |
| Base: Adults Source: 2008 MRI Doublebase |
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2008 Reader Profile (PDF, 260k)
To open or download the pdf for 2008 Reader Profile information, right click the file and select Save or Open.